[Free.wOGW] Nature Fortune How Business and Society Thrive By Investing in Nature

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What is nature worth The answer to this questionwhich traditionally has been framed in environmental termsis revolutionizing the way we do business. In Natures Fortune, Mark Tercek, CEO of The Nature Conservancy and former investment banker, and science writer Jonathan Adams argue that nature is not only the foundation of human well-being, but also the smartest commercial investment any business or government can make. The forests, floodplains, and oyster reefs often seen simply as raw materials or as obstacles to be cleared in the name of progress are, in fact as important to our future prosperity as technology or law or business innovation. Who invests in nature, and why What rates of return can it produce When is protecting nature a good investment With stories from the South Pacific to the California coast, from the Andes to the Gulf of Mexico and even to New York City, Natures Fortune shows how viewing nature as green infrastructure allows for breakthroughs not only in conservationprotecting water supplies; enhancing the health of fisheries; making cities more sustainable, livable, and safe; and dealing with unavoidable climate changebut in economic progress, as well. Organizations obviously depend on the environment for key resourceswater, trees, and land. But they can also reap substantial commercial benefits in the form of risk mitigation, cost reduction, new investment opportunities, and the protection of assets. Once leaders learn how to account for nature in financial terms, they can incorporate that value into the organizations decisions and activities, just as habitually as they consider cost, revenue, and ROI. A must-read for business leaders, CEOs, investors, and environmentalists alike, Natures Fortune offers an essential guide to the worlds economicand environmentalwell-being. Mark Tercek Biography The Nature Conservancy Mark Tercek is president and CEO of The Nature Conservancy the global conservation organization known for its intense focus on collaboration and getting things done Executive Team Members The Nature Conservancy Executive Team Members Mark Tercek President and CEO Mark Tercek is president and CEO of The Nature Conservancy the global conservation organization known for its Advisory Board BWG Strategy BIO KMB Design Group LLC is a provider of turnkey engineering construction and project management services KMB specializes in the design and deployment of complex Environment: News & features - The Telegraph 23 Apr 2017 10:01pm Comment: With education and technology Brexit Britain can engineer its way to greater prosperity MNN - Mother Nature Network - Environmental News and Mother Nature Network is the world's leading source for environmental news advice on sustainable living conservation and social responsibility The Nature Conservancy - Wikipedia The Nature Conservancy is a charitable environmental organization headquartered in Arlington Virginia United States Its mission is to "conserve the lands and India: Pictures Videos Breaking News - The Huffington Post Big News on India Includes blogs news and community conversations about India Marketing Ideas Strategies Tips and Hints Marketing Ideas and Sales Strategies How to Recover from a Business Downturn Has your small business fallen on hard times? Conscious Capitalism: Creating a New Paradigm for Business As an organic consumer for over 20 years and a Whole Foods Ambassador I applaud John's vision I recently finished filming three days in New York for The 2017 Natural Capital Symposium The 2017 Natural Capital Symposium will be a major convening of leaders in natural capital approaches around the world We are coordinating with international and
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